They say life slows down after 40—but I’m here to tell you it’s just getting started.
It’s time to disrupt this outdated narrative!
And while we’re at it, let’s address a familiar face in the crowd of doubt: Blitch.

You know her, that inner critic who shows up uninvited with gems like:
"You’re past your prime."
"Why even bother trying now?"
"It’s too late to make your mark."
Sound familiar? Well, here’s what Blitch doesn’t understand – I’m not slowing down—I’m picking up speed. I’ve built businesses, supported others in finding their greatness, and gained wisdom that makes me sharper than ever.
Middle age isn’t a roadblock; it’s a launchpad.
Signs Your Blitch Might Be Talking
How do you know when Blitch is trying to take the wheel?
Here are her most common tactics:
😧 You’re hesitating in spaces where you absolutely belong.
😧 You’re stuck comparing your journey to younger women instead of owning your unique path.
😧 You’re questioning if “going for it” is out of reach now.
😧 You’re shrinking your dreams to match someone else’s outdated timeline.
😧 You’re listing excuses when really, it’s fear talking.
If any of these hit home, know you’re not alone—and you’re not stuck.
Flipping the Script on Midlife
Let’s rewrite this story together. Middle age isn’t the end of opportunity; it’s where our experience, grit, and vision converge into unstoppable potential.
Here’s how I take control and keep Blitch firmly in her place:
👉 NAME IT AND CLAIM IT: Giving your inner critic a name like Blitch turns her from a looming threat into an easily dismissed annoyance. She’s not you—she’s just noise.
👉 CELEBRATE YOUR SEASONING: Think about it: every challenge you’ve overcome, every lesson you’ve learned, and every success you’ve earned have shaped you into someone extraordinary. That’s your power.
👉 CONNECT WITH BAD-A*S WOMEN: Surround yourself with women who are rewriting the rules of what’s possible. Their energy is contagious, and their success proves there’s no limit to what you can achieve.
👉 ASK A NEW QUESTION: Instead of dwelling on “Is it too late?” start asking, “What's tbe next step?” Shift your mindset from regret to possibility.
👉 STEP INTO YOUR STORY: No one else has lived your life or gained your perspective. Your unique combination of skills, wisdom, and passion makes you a force to be reckoned with. Own it.
Why Now is Your Moment
Here’s the truth: You’re not running out of time—you’re entering your prime. Every year you’ve lived has equipped you with tools, lessons, and resilience. What better time than now to harness all of it?
So, to the woman wondering if it’s too late to go big, let me remind you:Your timing isn’t just good—it’s perfect.
The world is waiting for what you’ve got. Let’s go show them. 🚀
Ready to Hit Your Stride with a Supportive Circle of Influence?
At Club VIVA, we empower high-performing women entrepreneurs to redefine success and thrive together. Whether you're scaling your business, pivoting towards your passion, or stepping into your influence, you'll find the support, resources, and connections you need to amplify your stride!
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